Hodl real-time crypto tracker

HODL is a finance app that allows users to track cryptocurrencies and stocks in real time, combining market data, news, social feeds, and portfolio tools into a single platform. From 2018 to 2023, the full UX/UI design was executed, evolving the app’s interface to accommodate new features and enhance usability.

The design process included creating a structured grid system, defining placeholder areas, and developing custom iconography for a consistent visual language. New sections were introduced over time, including watchlists with real-time charts and news, detailed coin profiles, alert systems, and a dedicated social interface for community engagement. Every design decision prioritized clarity, speed, and ease of use for a growing global user base.

The challenge was to maintain visual and functional consistency while introducing multiple new features over several years of continuous updates. The interface needed to handle large amounts of real-time financial data without overwhelming users, while remaining equally accessible for beginners and experienced traders. Each update required seamless integration with existing design patterns and compatibility across iOS and Android platforms.

A scalable 6-column grid design system was developed to ensure consistent alignment and spacing across all app screens. Pre-defined placeholder areas and reusable UI components were established, making it easier to integrate future updates while preserving a cohesive look and feel.

To support the app’s clean and modern aesthetic, custom iconography was created, while carefully designed user flows simplified navigation across the platform. Over time, new functional screens were introduced, such as the Watchlist, which combined real-time charts, prices, tweets, and news in a single view, and the Portfolio Tracker, enabling users to save coins and monitor transactions with clarity. The app also incorporated Alerts with smart bracket logic for price targets and percentage changes, as well as a full Social Interface with feeds, public profiles, posts, notifications, and chat — turning HODL into a hub for both financial tracking and community interaction.

All designs were delivered as detailed Figma files with specifications and interaction guidelines for the development team, ensuring precise implementation across devices.

The updated HODL interface delivered a cleaner, faster, and more intuitive experience for its users, supporting the app’s growth in a competitive fintech market. The scalable design system allowed for smooth integration of new features over five years of collaboration, while maintaining a consistent brand experience across all touchpoints. The result is a modern finance app trusted by a global community for real-time cryptocurrency and stock tracking.