Complete UX/UI design and development for Crypto token Simon Coin, including a scalable Figma design system, responsive Webflow website, and custom staking WebApp. The platform combines a serious mission for freedom with a bold, community-driven aesthetic.
Overview
Simon Coin is a memecoin promoting freedom, transparency, and creative expression within a bold, community-led ecosystem. The full UX/UI design was executed in Figma, followed by development in Webflow, resulting in a clean, intuitive website that seamlessly communicates the project’s mission. The site features dedicated sections for the causes, token details, journey, community, FAQs, and fan art—blending a serious political stance with a vibrant, creative personality.
Alongside the main site, a custom staking WebApp was designed and developed to allow users to stake their Simon tokens through an elegant, user-friendly interface. The design system ensured consistency between the website and WebApp, reinforcing brand identity while maintaining scalability for future updates.
Challenge
The project required a platform that could present a politically charged mission in a way that was accessible, transparent, and engaging for both crypto enthusiasts and newcomers. The website needed to clearly communicate the causes and goals of the project, humanize complex political issues through storytelling, and provide a seamless user experience for token staking. Consistency between the marketing site and the staking WebApp was essential to maintain trust and brand cohesion.
Solution / Approach
A scalable design system was created in Figma, ensuring consistency across the website and staking WebApp. The main site was developed in Webflow, featuring a clean, responsive layout optimized for clarity and accessibility. Dedicated sections were designed for each cause, highlighting political “villains” with AI-generated cartoon artwork and clear explanations of their impact, blending personality with transparency.
The Journey section presented the project’s origin story and future roadmap, connecting each milestone to concrete actions and causes. For the staking experience, a custom WebApp was designed using the same visual system, creating a cohesive transition from site to app. The staking interface was simplified for users of all experience levels, ensuring intuitive navigation, clear feedback, and a smooth interaction flow.
Key Features & Highlights
Figma Design System
– Scalable and reusable components for both website and WebApp.
Webflow Development
– Fully responsive, accessible, and visually aligned with the project’s mission.
Cause-Focused Storytelling
– Dedicated pages explaining political challenges and the movement’s stance.
AI-Generated Illustrations
– Unique visuals to personify key “villains” and enhance brand personality.
Custom Staking WebApp
– Elegant, intuitive interface for token staking, accessible to all user levels.
Transparent Roadmap
– Clear milestones tied to actionable goals and causes.
Community-Driven Design
– Sections dedicated to community engagement, fan art, and participation.
Results / Impact
The Simon Coin platform successfully merged political activism with the playful, creative energy of a memecoin. The website provided clear, accessible information on complex causes, while the staking WebApp encouraged active participation in the ecosystem. The unified design system ensured brand cohesion and simplified future updates. As a result, the project launched with a strong digital presence, engaging both crypto communities and socially conscious audiences.
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