Arta Villas required the design and development of a digital experience to represent its exclusive condominium in Cascais. The project included full UX/UI design in Figma, prototyping, and end-to-end Webflow development. The result is a high-end, architecturally inspired website that conveys sophistication and serenity while offering a seamless browsing experience for potential buyers and investors.
Overview
Located in Cascais, Arta Villas is a luxury condominium featuring nine exclusive residences and a shared café space. The goal was to craft a digital experience that reflects the project’s architectural elegance and premium lifestyle. From the very first interaction, users are immersed in an atmosphere of refinement and spatial harmony — echoing the design philosophy behind the villas themselves.
Every detail, from the initial logo loader to the immersive hero section, was conceived to evoke the feeling of walking through a luxurious architectural space, highlighting the project’s exclusivity and balance between modern design and natural surroundings.
Challenge
The main challenge was to translate the essence of luxury architecture and spatial experience into a digital environment that feels equally refined and fluid. The website needed to communicate exclusivity while remaining accessible and easy to navigate, maintaining high performance and responsiveness. Another key goal was to enable dynamic content updates and scalability through a structured CMS within Webflow.
Solution / Approach
The process started with UX research and content mapping to structure a clear, minimalist user flow aligned with premium real estate standards. A full UI prototype was designed in Figma, focusing on visual rhythm, white space, and material-inspired textures. Custom animations and interactions were implemented in Webflow to enhance the immersive experience — particularly the hero section, which allows users to explore the Arta Villas site interactively by moving their cursor horizontally.
A custom loader featuring the logo was added to reinforce brand identity and build anticipation. The Webflow CMS was configured to manage dynamic content such as villas, specifications, and images, ensuring scalability and easy client maintenance.
Key features & Highlights
Full UX/UI Design in Figma
– Structured flow and high-fidelity prototype for client validation.
Interactive Hero Section
– Cursor-based motion to explore the Arta Villas environment.
– Dynamic management of villas, images, and updates.
Responsive Design
– Optimized for seamless experience across all devices.
Architectural Visual Direction
– Inspired by materials, geometry, and spatial harmony.
Clean Interface
– Minimalist aesthetic reflecting high-end real estate sophistication.
Smooth Transitions & Motion
– Enhancing the premium feel and user immersion.
The new website positioned Arta Villas as a benchmark for digital presence in luxury real estate. The immersive hero interaction and refined interface elevated the browsing experience, mirroring the project’s architectural precision and exclusivity. The CMS integration provided autonomy and scalability, while the overall aesthetic strengthened the project’s brand perception among discerning buyers. The final result successfully merged architecture and digital design into a seamless, luxurious narrative.
